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From a GLAS Method perspective, Start With Why strongly reinforces Purpose / Meaning, Relationships / Connection, and Environment / Context. Purpose acts as a north star that aligns thoughts, emotions, and behaviour, reducing internal conflict and providing a foundation for coherent, intentional action. GLAS emphasises noticing misalignment early — and a clearly defined “why” helps individuals and organisations consistently evaluate whether actions and decisions are in harmony with core values.
The book’s focus on leadership communication also enhances Relationships / Connection because when purpose is clear and authentic, people experience trust, belonging, and motivation. Teams and stakeholders are more willing to engage, contribute, and collaborate when they see the intention behind actions rather than just instructions or goals. In GLAS terms, purpose-driven connection strengthens relational coherence, reducing friction and enhancing energy flow.
Finally, Start With Why contributes to Environment / Context by shaping organisational culture around a shared purpose rather than transactional outcomes. Clear purpose guides decision-making, prioritisation, and communication, creating systemic conditions for growth, learning, and sustained engagement. When individuals and teams operate in a context anchored in why, emotional energy is preserved, and aligned behaviour becomes easier, fostering fulfilment and resilience across all GLAS elements.
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