For Thought Leaders

Turn Expertise Into Signature Visual IP

Bring your ideas to life with clarity and strategy.

Shape your ideas, scale your impact, and uncover new opportunities — transforming depth into frameworks, visuals, and products that grow your influence and impact.

The GLAS Method®

Turn depth into clarity. Turn ideas into impact.

Behind every powerful idea is a deeper truth waiting to be seen clearly.

The GLAS Method® helps thought leaders, coaches, charities, speakers and authors uncover the essence of their thinking — refining raw insight into structured frameworks, visual tools, and strategies that resonate.

We get underneath your ideas — exploring the patterns, principles, and perspective that make your work unique. Then we translate that into clear models, strategies, visual systems, and language that others can understand, use, and buy into.

Whether you’re defining your signature methodology, designing a book or program, or shaping your next evolution, GLAS brings the structure and creative partnership to make it real — without losing the soul behind it.

It’s where your inner clarity meets outer expression — strategy that feels human, visual, and true.

Identity

01

Know the voice behind your vision.

Clarify who you are, what you stand for, and the unique perspective that shapes your work.
Relate

02

Create connection through your message.

Communicate ideas that resonate — bridging insight with empathy and intellect with emotion.
Activity

03

Turn ideas into momentum.

Move from concept to creation with focus and flow — designing systems and actions that bring your strategy to life.
External Impact

04

Shape — and be shaped by — the world around you.

Refine your message and methods through real-world feedback, collaboration, and evolution.
Purpose

05

Stay true to your ‘why’.

Let the deeper reason behind your work guide your choices, voice, and creative direction.
Leading

06

Lead with vision and strategy.

Align your message, method, and impact — turning ideas into influence and thought into movement.
Motivation

07

Know what fuels your creativity.

Understand the drives behind your ambition — and sustain your impact through inspiration, not exhaustion.

Thought Leader Commissions

How We Help Bring Ideas to Life

Whether you’re writing a book, growing a business, a speaker, or building a platform — your ideas deserve to live clearly and powerfully in the world.

Through the GLAS Method®, we help thought leaders, authors, and creators turn complex thinking into tangible tools, strategies, and stories that connect.
We get underneath your message to uncover its essence — then shape it into frameworks, visuals, and experiences that amplify your impact.

From supporting authors before and after book launch, to helping business leaders commission signature visuals that transform their communication, to crafting strategies for podcast hosts and educators — we partner with you to align clarity, creativity, and opportunity.

It’s about more than expression — it’s about leverage.
So your work doesn’t just exist — it grows, resonates, and lasts.

Bring structure, clarity, and strategy to your message — whether you’re shaping your first concept or expanding after launch.

We help you uncover the core ideas within your work, define your unique voice, and design the ecosystem around your book — from signature frameworks and programs to speaking and brand positioning.
Includes:
- Pre- and post-launch book visual strategy
- Signature frameworks and visual models
- Product and program development
- Material / tools development
Transform complex ideas into visuals people instantly understand.
We work with thought leaders and business founders to create clear, beautiful frameworks that elevate your message and transform how you communicate — in presentations, leadership talks, programs, and brands.
Includes:
- Signature visual frameworks and models
- Communication strategy and storytelling design
- Slide decks, diagrams, and brand integration
- Visual assets for keynotes and workshops
Expand your reach and resonance with strategy that amplifies your message.

We help you design content ecosystems that align with your purpose and grow your influence with integrity.
Includes:
- Podcast and platform visual strategy
- Messaging pillars and audience clarity
- Content ecosystem design
- Launch and growth strategy
For thought leaders evolving their next chapter. We act as your creative and strategic partner — helping you refine your ideas, evolve your offerings, and build a brand that grows with you.
Includes:
- Strategic thinking partnership
- Offer and ecosystem design
- Visual and brand evolution
- Long-term growth mapping

Contact us

Thought Leader Stories

Joes Buddy Line Charity

Educational Resources

Purpose:
To design and develop engaging, accessible educational resources that promote emotional awareness, kindness, and connection among children and young people — supporting Joe’s Buddy Line’s mission to improve mental health conversations and wellbeing in schools and communities.
Scope of Work
1. Joe’s Buddy Line® Visual Resources
A full suite of illustrated learning and wellbeing tools created to encourage open dialogue, empathy, and self-reflection in young audiences. Each piece combines clear educational messaging with playful illustration and visual storytelling. Example of key resources:

Hope Not Stigma – encouraging understanding, balance, and positive perspectives on mental health.
Online Care, Not Online Harm – guiding responsible, kind behaviour in online spaces.
Each resource was designed to communicate complex emotional ideas through simple, friendly language and relatable character design, supporting both classroom use and individual reflection.
2. Buddies Talk — Children’s Transition Book
Buddies Talk: Moving from Primary to Secondary Education is an illustrated children’s book designed to help pupils navigate the emotional and practical challenges of transition.
Created in collaboration with Tina Rae (author) and Joe’s Buddy Line, with a foreword by Roman Kemp, the book combines colourful character-led storytelling with activities and reflective prompts that build confidence, kindness, and resilience.
Design Approach
Consistent visual identity across all materials — warm, approachable, and inclusive.
Illustration-led learning, making emotional health topics accessible for all reading levels.
Use of the charity’s core themes: Safety, Connection, and Direction.
Print-ready, classroom-friendly formats designed for easy use by teachers and facilitators.
Impact
These resources have helped schools and communities open real conversations about mental health, friendship, and wellbeing — reinforcing Joe’s Buddy Line’s mission to inspire hope and kindness in memory of Joe Lyons.
The Dare podcast - Darrin Johnson

Brand, Strategy & GLAS Integration
Purpose
To clarify and elevate the I Dare You Podcast brand — transforming it from an established personal project into a strategic platform for growth, engagement, and audience connection. The aim was to create a consistent identity, clear positioning, and a content framework aligned with the GLAS Vision and tools.
Scope of Work
1. Brand Definition & Visual Direction
Developed a cohesive visual language for I Dare You, grounded in clarity, courage, and authenticity — the core values behind the podcast’s message. This included the DARE acronym system (Dream, Act, Realize, Excel) and a visual identity designed to inspire reflection and action.
2. Strategic Framework & Tools
Applied the GLAS Method® to establish structure and rhythm in both podcast development and audience engagement:
Created GLAS Vision visuals and supporting worksheets to integrate learning, reflection, and self-development into each episode.
Developed a content cadence and engagement strategy.
3. Audience Engagement Resources
Created a suite of companion resources for listeners, connecting podcast content to practical reflection tools:
Each piece encourages listeners to turn insight into action through reflection, structure, and the GLAS balance of head and heart.
Design Approach
Visual clarity and consistency: integrating the DARE brand,
Human-centred framework: enabling authentic connection between host, content, and audience.
Interactive experience: bridging podcast storytelling with personal reflection and behaviour change tools.
Impact
The collaboration positioned I Dare You as a distinctive, purpose-led podcast that doesn’t just inspire — it equips.
Listeners now have tools to reflect, track progress, and engage more deeply with each episode, while Darrin has a clear strategic roadmap to expand his reach and impact through the GLAS framework.

LEAPERS® Club

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec est neque, eleifend sed condimentum ut, mattis in orci. Morbi porttitor aliquet finibus. Curabitur egestas magna sit amet nibh commodo, sed congue ex posuere.

GLAS Vision®
Library

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec est neque, eleifend sed condimentum ut, mattis in orci. Morbi porttitor aliquet finibus. Curabitur egestas magna sit amet nibh commodo, sed congue ex posuere.

browse

Thought Leader Stories

ABC Company

Jane Example

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec est neque, eleifend sed condimentum ut, mattis in orci. Morbi porttitor aliquet finibus. Curabitur egestas magna sit amet nibh commodo, sed congue ex posuere.
ABC Company

John Example

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec est neque, eleifend sed condimentum ut, mattis in orci. Morbi porttitor aliquet finibus. Curabitur egestas magna sit amet nibh commodo, sed congue ex posuere.
New List Item

Jane Example

Lorem ipsum dolor sit amet, consectetur adipiscing elit. Donec est neque, eleifend sed condimentum ut, mattis in orci. Morbi porttitor aliquet finibus. Curabitur egestas magna sit amet nibh commodo, sed congue ex posuere.